About The Women
Through the Polished Industries program, young women who have had a rough start get a chance to change their lives and leave their negative history behind. The women have a variety of backgrounds when they come to us. Some have been in foster care, some are teen moms, some have been homeless, some have been in trouble with the law.
• Without support or education these young women struggle to make enough money to support themselves.
• Many of them turn to drugs, alcohol and sex trafficking, prostitution or stripping to cope with their situation.
• These young women need a chance and a place to feel safe to grow and heal enough to make some decisions about their future.
• *More than half of this population has experienced some type of sexual violence.
• *One in four teen girls have reported feeling sad or hopeless with one in six considering suicide.
• *The majority of the young women have a high school degree and 36% go on to college.
*These statistics are based on a 2013 report by The Women’s Foundation of Colorado.
In connection with other organizations that provide services to this population, we pool our resources to help these young women make positive changes in their lives.
What is Gratitude Marketing, anyway?
You may not be familiar with this term or know how gratitude marketing can benefit your business.
When we practice gratitude marketing, we go out of our way to show appreciation and acknowledge that our clients are important to us. In contrast to traditional marketing, which is often generalized and impersonal, gratitude marketing is engaging, personal, and creates genuine connections. I don't know about you, but I would prefer business relationships that are genuine and personal.
I want to share with you ten reasons why gratitude marketing can benefit your business.
Below are ten reasons why Gratitude Marketing is beneficial to your business.
#1 – It makes your clients feel appreciated and valued. This is a great way to show your clients how important they are to your business.
#2 - Gratitude Marketing makes you feel good. When we do nice things for others, this triggers the release of endorphins that make us feel good. Everyone needs to feel positive about what they do.
#3 – We like to help those that help us. Gratitude marketing creates reciprocity with our clients. Your client gives you business and you show gratitude for their business. They help you and you help them, how great is that?
#4 – Loyalty is hard to come by in today’s marketplace. When you remember a client’s birthday or help them commemorate a special event, they will think of you the next time they need a product or service that you can provide.
#5 – Gratitude marketing makes you stand out from your competition. You have some tough competition, so anything you can do to be different and be noticed is a bonus. What better way to get noticed than to send your client a fun gift basket?
Do you see how this practice could benefit your business?
#6 – Referrals are a part of every business. When you have a satisfied client, they will be sure to spread to word to their circle of influence. Good relationships are talked about in the business world.
#7 – A thank you speaks volumes. In our fast-paced world, many actions go unacknowledged and are taken for granted. Gratitude marketing doesn’t let this happen. Any event, promotion, or action can be appreciated, and we help you do just that.
#8 – A gratitude marketing program provides a consistent, steady flow of appreciation for your clients. Once you determine how often you want to make contact, the rest is easy with a systematic plan of focus.
#9 – Built-in contact with your clients. When your clients receive a gift or acknowledgement from you, they will contact you to thank you. That is a dream situation, to have your clients calling you!
#10 – Gratitude marketing emphasizes the value of a client. Everyone in business knows how expensive it is to acquire a client. Money spent retaining a client and expanding the items and services they purchase from you is money well spent. Fostering current client relationships simply makes smart sense.
Polished Industries can help you set up the perfect gratitude marketing program to suit you and your clients. Are you ready to start reaping all ten of these benefits?
Polished Industries is a rather unique business and I often have people ask me how the business came about.
Polished Industries was created by combining two businesses that I owned.
The first business was a gift basket and party favor business where I sold products to individuals and charities. I operated this business part time from 2002-2008.
The second was a psychotherapy practice that I started in 2002. Here, I counseled teen girls that had a severe trauma history and some of these girls were in the foster care system.
I saw that, as these girls were aging out of the system, they received very limited resources to make it on their own. They were given an emancipation course by the county but no continuing support or guidance.
I made a decision to do something about this problem.
I decided to create a business that could sustain itself while employing young women who are struggling to overcome financial, educational, and social boundaries and who can benefit from leadership and support to help them realize their potential. I thought the gift basket business would be a perfect venue to accomplish this goal.
I first looked at the issues that these young women faced.
I found that:
• Safety was a concern.
• Education was not the issue.
• Support and guidance were lacking.
• Trauma histories were prevalent.
• Social skills were needed.
• Talents needed to be utilized.
• They needed a chance and someone to believe in them.
With this information in mind, I set out to design a program to address the obstacles the women faced.
First, I needed a name. I prayed about it and the name Polished Industries came to me. These young women are diamonds in the rough and just needed a little polishing.
Over the course of a year with Polished Industries, the women learn social, personal and business skills. Each quarter focuses on one aspect. The first quarter they learn how to be employed, ethics, rules, and manners. The second quarter is learning social skills by being in front of the public, on the phone, and gaining confidence in professional interactions. In the third quarter they learn about running a business, and we assess their skills, what they like, and what they want to do for a job. For the fourth quarter we help them write a resume, practice interviewing skills, and get them a suitable outfit for their interviews. We want them to leave our program with enough skills to get a job that will support and sustain them.
• Polished Industries provides a safe and supportive environment for the women.
• They are employed to assemble, design, and deliver the products.
• Talents and skills surface as they learn about running a business.
• At the same time, they are learning skills that will help them gain employment in a job that will support them.
We are the first to say that Polished Industries is nothing without the women that we employ to assemble and design our products. We are very proud of them and what they have accomplished.